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Wilson Cole's Podcast From The Road



Aug 27, 2019

One thing we have done exceptionally well over this past year is shifted our mindset to view ourselves as a media company and our products as commercials. Around one-third of our total expenditure is spent to produce content that is not, necessarily, outright selling our products; we have moved our focus to resource...


Aug 27, 2019

Contracts are, by their very nature, designed to protect two or more parties from each other and to hold them accountable. Unfortunately, contracts can be used to undermine and hurt the parties that they were supposed to protect. You have to balance the risk between being legally covered and getting the deal done....


Aug 20, 2019

We are fortunate in this day and age to have so many ways to connect with each other through social media, but sometimes it can be overwhelming. Each website has a different audience, shares a different message, and reaches people in different ways. There are countless arguments about which one is better; should you...