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Wilson Cole's Podcast From The Road

Aug 27, 2019

One thing we have done exceptionally well over this past year is shifted our mindset to view ourselves as a media company and our products as commercials. Around one-third of our total expenditure is spent to produce content that is not, necessarily, outright selling our products; we have moved our focus to resource...


Aug 27, 2019

Contracts are, by their very nature, designed to protect two or more parties from each other and to hold them accountable. Unfortunately, contracts can be used to undermine and hurt the parties that they were supposed to protect. You have to balance the risk between being legally covered and getting the deal done....


Aug 20, 2019

We are fortunate in this day and age to have so many ways to connect with each other through social media, but sometimes it can be overwhelming. Each website has a different audience, shares a different message, and reaches people in different ways. There are countless arguments about which one is better; should you...


Aug 20, 2019

If you know anything about our company, then you know that we have preached for the last 27 years about always getting a contract signed. This applies to fee agreements, credit checks, and any other contract you can think of. You also want to make sure that when you create these contracts to bury safeguards in them...


Aug 14, 2019

SEO has become one of our hot topics lately because it is so important to the success of your company. We have previously discussed the “why”, but today we want to share the “how”. Our auto SEO optimizer is one of our best tools for improving our internet presence and now we want to share it with you!

Usually,...